9 Swatches – a modern design classic

Swatch product feature
Swatch product feature

Swatched a modern design classic

Swatch has revolutionised the watch industry over the previous four decades. The Swatch became the fashion item of the 1980s thanks to its combination of Swiss technology, design, and low price. It is the first watch that has become a classic look, with a black plastic band and a basic watch face.

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Swatch Watch a Design Classic – Encyclopedia of Design

Design Classic – Influential and important design Swatch has revolutionised the watch industry over the previous four decades. The Swatch became the fashion item of the 1980s thanks to its combination of Swiss technology, design, and low price. It is the first watch that has become a classic look, with a black plastic band and a basic watch face.

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