The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace

The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace

The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace

By Peter Montoya andTim Vandehey

SKU: 0071597506 Categories: , Tag:

Description

Self-published in 2005, this step-by-step guide for professionals looking to develop a strong company brand has become an international sensation, selling more than 65,000 copies worldwide and hitting #3 on Japan’s business bestseller list. This invaluable guide teaches you the vital principles and skills of personal branding, including crafting an emotionally resonant branding message, creating top-quality branding tools, and attracting a constant flow of business.

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Formats

Kindle, Paperback

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