An international business expert helps you understand and navigate cultural differences in this insightful and practical guide, perfect for your work and personal life.
Americans precede anything negative with three lovely comments; French, Dutch, Israelis, and Germans get straight to the point; Latin Americans and Asians are steeped in the hierarchy; Scandinavians think the best boss is just one of the crowd. It’s no surprise that chaos breaks out when they try and talk to each other.
In The Culture Map, INSEAD professor Erin Meyer is your guide through this subtle, sometimes treacherous terrain in which people from starkly different backgrounds are expected to work harmoniously together. She provides a field-tested model for decoding cultural differences impact international business and combines an innovative analytical framework with practical, actionable advice.