The psychology of design is an essential ingredient in connecting people to place. More than simply decorating the side of a building, architectural graphic design is critical to establishing the purpose of a space, the visitor’s place within it, and helping to shape the overall experience.
What do you think 2019 will hold for branding design? Whatever happens with Brexit, it wouldn’t be a surprise to see increasing visual reflection of the national divide, with businesses making overt appeals to either camp (see Tesco’s ‘Jack’s’ supermarket, which has the vibe of Nigel Farage binge-watching Dad’s Army).
Are you a cutting-edge brand or a traditional one? Are you at the forefront of new discoveries, or are you bringing back a little of the “good ol’ days”? The branding trends for 2019 divert into two definitive and opposing paths, futuristic and nostalgic, and consumers use these trends as
This report was made possible thanks to contributions by the design experts at 99designs and Vexels. It’s not just logo design that will experience a shift in 2019, it’s branding itself. Since mobile browsing surpassed desktop in late 2016, the marketing world has been turned on its head, shifting their