The London Underground is the world’s oldest subway, most people know it colloquially as the Tube. An engineering marvel and just as almost as famous is the map. The Tube map is instantly recognisable all over the world. It is a simple and elegant diagram of the 400-kilometre subway network. It is considered by many as one of the great images of the 20th century.
The Festival of Britain (FOB) was seen both as a public morale booster and an opportunity to remind the world of Britain’s contribution to civilisation, history, and technological development in the past, present, and future. It took place on the South Bank of the River Thames. The Council of Industrial Design (COID) provided an essential stage for promoting well-designed British products in its national push for economic recovery in the post-Second World War era, especially on the main South Bank, London, more specifically in terms of design.