Italics are probably the most common form of typographic emphasis and is used in both text and display settings. True-drawn italics are usually a unique and separate design from their Roman brethren. Aldus Manutius, a commercial printer, was looking for a way to fit more type onto a page and to reduce the price of his low-cost editions.
Arrow Design ‘Brand New Roman’ is a Fun Mashup of All the Corporate Logos You Know and Love BY Shaunacy Ferro.
Hello Velocity Brand New Roman is not your average typeface. You’ll probably never find it in the drop-down menu of Microsoft Word or see it on a sign, but it’s instantly recognizable.
These posters by Robin Weissenborn are not new, they were designed in 2015 and awarded in an international poster competition. The graphic designer, who was studying at the prestigious Bauhaus university at the time, designed a series of posters using experimental typography and cool distorted perspectives.
Helvetica is the name of the world’s most famous architectural typefaces. Paul Gapp a former architecture of the Chicago Tribune rather unkindly said it has, “no frills, no curlicues, no personality. It is neutral, anonymous and dull.” Helvetica, however, has grown into a global phenomenon exhibiting both corporate and cool. Part of its charm is that it is so neutral.