Barbie at 65: A Retrospective of Design and Aspiration

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3 Barbies
3 Barbies

from PxHere

1959, Ruth Handler brought Barbie to life, aiming to provide a new narrative for little girls worldwide. Unlike the typical baby dolls and miniature housewives of the era, Barbie symbolised independence and career ambition. As we celebrate Barbie’s 65th birthday, the Design Museum’s retrospective offers an unprecedented look into the evolution of this iconic figure. The exhibition, a collaboration between the museum and Mattel, opens a window into Barbie’s world, showcasing her impact on fashion, architecture, furniture, and vehicles.

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Celebrating Barbie’s Design Legacy

The Design Museum’s special access to the Barbie archives in California is set to unveil a treasure trove of designs. Curated by Danielle Thom, the exhibition will revisit Barbie’s inception by Ruth Handler and explore the rich tapestry of design principles embodied by Barbie’s universe. Barbie’s world is a microcosm of design evolution from her stylish abodes and chic outfits to her sleek cars. Each piece on display is a testament to the design principles of balance, contrast, emphasis, movement, pattern, repetition, proportion, scale, unity, variety, space, and depth.

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The Duality of Barbie’s World

While Barbie represents a world of aspiration and dreams, it’s crucial to acknowledge the critiques regarding the unrealistic body expectations she has been associated with. The recent film starring Margot Robbie, which humorously tackles this subject, highlights the ongoing conversation about Barbie’s role in shaping perceptions. The exhibition promises to delve into this duality, offering visitors a balanced narrative of Barbie’s journey.

A Glimpse into the Future

Tim Marlow, chief executive of the Design Museum, captures the essence of the exhibition: “Barbie is one of the most recognisable brands on the planet… her story evolves with each new generation.” This exhibition isn’t just a look back and a dialogue with the future, promising to inspire and challenge our notions of design and identity.

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