John Vassos was a Greek artist and designer who lived from 1898 to 1985. He was born in Bucharest, but he lived and worked in Boston.
Education
He went to school at the Boston Museum of Fine Arts School and the New York Art Students’ League.
Biography
From the 1920s to the 1950s, he did graphic design for labels, packages, and sometimes small appliances. He also did illustrations for many books. As an early leader in marketing, he used applied psychology to study how and why people buy things. For Coca-Cola, he made bottles and dispensers with aluminium coils on the bottom of the barrel that sat on the counter to give the impression of coolness and red and green bands on the body of the barrel to give the impression of a treasure that was being kept safe.
He made sound equipment for RCA, like the portable, from the 1930s to the 1960s. The 1935 RCA Photograph Special in aluminium, which was widely published, and the first TVC (TRK – 11). His design for a turnstile was made by Perey Manufacturing. In 1939, he got a patent for a design for a Childs tricycle that was easier to ride and for a harmonica. He made the inside of photographer in 1933. Margaret Bourke: White’s studio office on the 61st floor of the Chrysler building and, in 1931, the Rismont Tea Room on Broadway, both in New York. He wrote and drew pictures for 14 books that were put out by Dutton in New York.
Sources
Byars, M., & Riley, T. (2004). The design encyclopedia. Laurence King Publishing. https://amzn.to/3ElmSlL
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