This article forms part of the Decorative and Applied Arts Encyclopedia, a master reference hub providing a structured overview of design history, materials, movements, and practitioners.

The Gothenburg Exhibition of 1923, held in Gothenburg, Sweden, marked a pivotal moment in applied and decorative arts history. This event showcased the prowess of Swedish design and echoed the broader shifts occurring in the design world during the early 20th century. In this blog post, we will delve into the significance of this exhibition, exploring its impact on the design landscape and how it continues to influence contemporary design practices.
Historical Perspective: The Era of Transition
Reflecting the Post-War Sentiment
Post World War I, the world was in a state of rebuilding and redefinition. The Gothenburg Exhibition emerged as a symbol of this new beginning, encapsulating the spirit of innovation and the desire for progress. It was a time when the decorative arts were transforming, moving away from the luxury of the pre-war period to embrace more functional, accessible designs.

Influences of Modernism
The 1923 exhibition was heavily influenced by modernist ideals, emphasizing functionality, simplicity, and a departure from ornate, traditional styles. This shift reflected a broader societal movement towards modernity, where design was seen as a tool for social improvement and industrial advancement.
Architecture and Urban Planning
One of the most notable aspects of the Gothenburg Exhibition was its contribution to architecture and urban planning. The event displayed a model suburban area known as “The Garden City,” which highlighted the ideals of modern urban living – functional, well-planned, and aesthetically pleasing. This concept left a lasting impact on city planning and housing design in Sweden and beyond.
Industrial and Interior Design
The exhibition also served as a platform for the latest industrial and interior design trends. It featured modern furniture, textiles, and household items, emphasizing clean lines, minimalism, and functionality. These designs broke away from the traditional, heavily decorated styles, favouring practicality and simplicity.
Paving the Way for Functionalism
The Gothenburg Exhibition of 1923 was crucial to the groundwork for Functionalism in design. This movement, which gained momentum in the following decades, focused on the idea that the form of an object’s form is primarily based on its intended function. The exhibition’s emphasis on simplicity and utility significantly contributed to this design philosophy.
Inspiring Future Generations
The legacy of the Gothenburg Exhibition extends beyond its immediate impact. It continues to inspire designers and artists, reminding them of the power of design to reflect and shape societal values and aspirations. The event’s focus on integrating beauty and functionality remains a cornerstone of modern design practices.
Reflecting on the Gothenburg Exhibition of 1923, we are reminded of design’s dynamic nature and evolving ability. This exhibition is a testament to the enduring relevance of the applied and decorative arts in shaping our built environment and daily lives.
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