The Petipoint flat iron, designed in 1937 by Clifford Brooks Stevens and Edward P. Schreyer for the Waverly Tool Co. in Sandusky, Ohio.
Flat Iron, Petipoint designed in 1937 by Clifford Brooks Stevens and Edward P. Schreyer

Flat Iron, Petipoint

The Petipoint iron is an excellent example of industrial design inspired by aircraft. Clifford Brooks Stevens and Edward P. Schreyer included slim cooling wings in their design.

Streamlined aesthetics were applied to various household appliances, especially irons, where evocations of efficiency and speed appeared to ease a hot and often unpleasant domestic labour. The Lozenge-shaped iron features circular vents on the sides that mimic wings. The ergonomic, moulded plastic handle is etched with horizontal speed lines that echo the vents. Based in Milwaukee, Stevens created several designs for local manufacturers and was instrumental in forming the Society of Industrial Designers in 1944.

Source

Google. (n.d.). Flat iron, petipoint – google arts & culture. Google. Retrieved September 23, 2021, from https://artsandculture.google.com/asset/flat-iron-petipoint/KgGd30Ba-_yq_A.

John Stuart Gordon et al., A Modern World: American Design from the Yale University Art Gallery, 1920–1950 (New Haven, Conn.: Yale University Art Gallery, 2011), 329, no. 228.

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