
Water, a fundamental necessity, remains scarce for nearly a billion people worldwide. In regions like India, the arduous task of water collection often falls on women and girls, consuming a significant portion of their day and posing health risks. The WaterWheel, developed by the American social venture Wello in 2013, offers an innovative solution to this pressing issue. This article delves into the WaterWheel’s design, its impact on communities, and its significance in the broader context of applied and decorative arts.
Wello: A Vision for Social Change
Since its inception in 2013, Wello has been dedicated to improving water accessibility through innovative design. The WaterWheel, a 45-liter high-density polyethylene drum, exemplifies this mission. Its development involved extensive field research, including design validation pilots across Indian villages. This rigorous process ensured that the WaterWheel met the needs of its users while maintaining cultural relevance.

Ergonomic and Durable
The WaterWheel’s design addresses several practical and ergonomic concerns. Its high-density polyethylene construction, reinforced axles, and steel handle ensure durability, even on rough terrain. The wide mouth opening and unique cap-in-cap design maintain hygiene, making pouring and cleaning water easier. Handholds enhance handling during filling and emptying, reducing physical strain on users.
Efficiency and Convenience
One of the most striking features of the WaterWheel is its 45-litre capacity, which significantly surpasses the volume typically carried by handloading. This increased capacity allows users to transport more water in fewer trips, saving time and effort. The familiar shape of the WaterWheel ensures that it blends seamlessly into the cultural landscape, making it a product that people are comfortable using.
Empowering Women and Girls
In many communities, women and girls are disproportionately responsible for fetching water. The WaterWheel offers a transformative solution, allowing them to carry more water with less physical strain. This reduces the risk of head-loading injuries and frees up time for education and employment opportunities, fostering greater gender equality.
Health Benefits
Access to clean water is crucial for preventing waterborne diseases. The WaterWheel’s hygienic design helps ensure the water remains clean during transport, contributing to better overall health. Additionally, having more water available at home improves sanitation practices, reducing health risks.
Economic and Social Impact
By producing WaterWheels locally in India and making them available through an affordable funding model, Wello has created a sustainable economic impact. Tens of thousands of WaterWheels are used across Asia and Africa, improving water access for countless families. This enhances daily life and supports local economies through job creation and manufacturing.
The Role of Design in Social Innovation
The WaterWheel is a prime example of how thoughtful design can drive social innovation. It embodies several key principles of design, including:
- Balance and Proportion: The WaterWheel’s balanced size and shape enhance its performance on tough terrain.
- Emphasis and Contrast: The ergonomic design emphasizes user comfort and reduces physical strain.
- Movement and Efficiency: The wheel design facilitates smooth movement, making water transport more efficient.
- Pattern and Repetition: The familiar shape and cultural relevance create a pattern that users recognize and trust.
- Unity and Variety: The WaterWheel combines diverse design elements to create a unified, functional product.
Conclusion
The WaterWheel by Wello stands as a testament to the power of design in addressing critical social issues. Improving water accessibility enhances daily living conditions, empowers women, and promotes health and economic stability. The WaterWheel is an inspiring example of how innovative design can drive meaningful change as we explore the intersection of applied and decorative arts.
Sources
1000 Design Classics.ย (2022).ย Germany:ย Phaidon Press. https://amzn.to/3VPKCsb
Borgen Magazine Staff. (2014, May 9). The Wello Water Wheel. Borgen Magazine. Retrieved from https://www.borgenmagazine.com/wello-water-wheel/
Engineering For Change. (2024). Wello WaterWheel. Retrieved from https://www.engineeringforchange.org/solutions/product/wello-water-wheel/
Wello. (n.d.). Meet the WaterWheel. Retrieved from https://wellowater.org/products.html
More on Product Design
Discover more from Encyclopedia of Design
Subscribe to get the latest posts sent to your email.