Poster Design (Page 3)

The poster has established itself as an integral part of modern marketing and has acquired the status of a typical Swiss quality product just like the one it was intended to sell. A good example is the poster designed in 1952 by Herbert Leupin (1916–1999) for the Pelikan fountain pen company. Showing an eponymous bird with a pen in its beak and a wing ink, it’s done with very little text. The message is simple: the bird is a brand name. Anyone looking to buy a fountain pen.Read More →

Manuel Orazi - Loïe Fuller

Manuel Orazi was a Spanish illustrator, a lithographer who contributed notable Art Nouveau posters of the last quarter of the nineteenth century. He designed the 1884 Théodora poster for Sarah Bernhardt with Gorguet. Others of his posters were for Peugeot bicycles, the opera Aben Hamet and, in the form of an old torn manuscript, for the opera Thaïs by Jules Massenet.
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