
Design Classic – Influential and important design

Swatch
- Manufacturer: Swatch, Switzerland
Swatch has revolutionised the watch industry over the previous four decades. The Swatch became the fashion item of the 1980s thanks to its combination of Swiss technology, design, and low price. It is the first watch that has become a classic look, with a black plastic band and a basic watch face.
Collections on Offer
The company offers collections every season, limited editions for loyal collectors, and a range of classic designs kept in production while adhering to fashion industry marketing guidelines. Watch design has always reflected trends throughout the twentieth century. Still, the business was the first to develop various styles and colours that propelled the firm to global prominence.
Origins
Three engineers, Ernst Thonke, Lacques Muller, and Elmar Mock, designed the prototypes. They created the first fully integrated watch, in which the action was not distinct from the rest of the watch. Then came the quartz Swatch, which broke the link between plastic and unreliability by providing consumers with cutting-edge technology. Swatch made a virtue of these workings by manufacturing a transparent version in which the components were entirely visible. It comprised fifty-one pieces, as opposed to over ninety in regular watches.
Sources
Byars, M., & Riley, T. (2004). The design encyclopedia. Laurence King Publishing.
McDermott, C. (1997). Twentieth-century design. Carlton.
Design Store
Swatch Watches
Swatch New Gent BIO-SOURCED Mono Black Again Quartz Watch
$85.00 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch CLEARLY BLACK STRIPED Unisex Watch (Model: SUOK157)
$95.00 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch Gent BIOSOURCED Clearly Quartz Watch
$80.00 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch RED SHORE Unisex Watch (Model: GB333)
$75.00 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch WINDY DUNE Unisex Watch (Model: GE709)
$75.00 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch LADY BLACK SINGLE Unisex Watch (Model: LB170E)
$60.00 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch PINK TASTE Unisex Watch (Model: SO27B113)
$120.00 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch HEE HEE HEE Unisex Watch (Model: SO29Z106)
$110.00 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch SMAK! Unisex Watch (Model: SO29Z108)
$106.92 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch COLOR THE SKY Unisex Watch (Model: GS124)
(as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch New Gent BIOSOURCED Clearly Quartz Watch
$90.00 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch CASUAL BLUE Unisex Watch (Model: LK396)
$66.53 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch NEON to The MAX
$160.00 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch ULTRAROSE Unisex Watch (Model: GE714)
$80.00 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch New Gent Girl by Roy Lichtenstein, The Watch Quartz
$107.01 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch TWICE AGAIN Unisex Watch (Model: SO29B703)
$85.00 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch ROSE REBEL Unisex Watch, Pink (Model: SUOT700)
$85.00 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch Ishtar by Jean-Michel Basquiat Quartz Watch, Blue
$110.00 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch Shades of NEON
(as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)Swatch Gent Standard Once Again Quartz Watch, Black
$54.85 (as of December 12, 2023 02:31 GMT +11:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)You may also be interested in
Poetry in everyday objects: The designs of Mario Bellini – Encyclopedia of Design
By Thomas Hine Inquirer Architecture CriticThe Philadelphia Inquirer23 August 1987 At the turn of the century came the tendril, as objects were embedded in the sinuous, vinelike line of organic growth. In the 20s came zigzags and ziggurats, as jazz, cubism and skyscrapers gave the cue for everything to look spiky and nervous.
The Moka Express (Design Classic) – simple coffee making machine – Encyclopedia of Design
Designed by Ezio Grassi The Moka Express is a straightforward stovetop coffee maker. It unscrews in the centre, and water is poured into the bottom compartment. Coffee is poured into the centre compartment and then heated until boiling water. Superheated steam is forced up through the coffee grounds freshly brewed coffee collects in the top chamber.
Comments are closed, but trackbacks and pingbacks are open.