The Association of Industrial Design (Associazione per il Disegno Industriale) (ADI) Since 1956, has brought together designers, companies, researchers, teachers, critics, journalists around the themes of Italian industrial design. It is the lead organisation of the development of industrial design as a cultural and economic phenomenon in Italy.
Gio Ponti was an influential writer, teacher, and practising architect who was one of the most influential figures in twentieth-century Italian design. In a long and illustrious career, he worked in a wide variety of design fields, from interiors to furniture and product design, understanding the value of craft traditions alongside creating a new aesthetic.
Gio Ponti founded Domus in 1928, this journal devoted to architecture and design, originally named “L’ Arte della Casa,” has been at the forefront of design debate in Italy. In the 1930s, it was mainly concerned with a Novecento aesthetic, but it also paid attention to more radical tendencies, as Persico’s 1934 article “A New Start for Architecture” exemplifies.
Young Italian architects and designers started creating a new style that openly questioned Modernism in the mid-1960s in response to current social and political upheaval. This movement, known as “Radical design,” looked into ways to visually change the urban environment. The proponents of radical design also applied it to furniture and lighting, using unconventional materials and a novel formal vocabulary.
Osvaldo Borsani was born in Varedo Switzerland at the crossroads of craft and modern manufacturing. The son of a cabinetmaker, he trained as an architect in Milan in the 1930s, when the city was a centre of technological advancement and flourishing artistry, with the economic momentum to push both at speed.
Tecno an innovative Italian furniture manufacturer was founded By Osvaldo Borsani and Fulgenzio Borsani. The operation had evolved from Atelier Varedo, the workshop of the father in Varedo, and the subsequent small firm Arredamento Borsani. Among other models, it produced Osvaldo Borsani. Among other models, it produced Osvaldo’ Borsani’s successful 1953 p40 chair and 1953 D70.
Rodolfo Bonetto (1929 – 1991) was Italian furniture and industrial designer. He began his design career at the Pininfarina automobile body design firm. In 1958, he founded his studio. Between 1963-69, was a member of ADI (Associazione per il Disegno Industriale) advisory committee and participated in numerous other professional organisations.