Swiss Design (Page 3)

“Perfect typography is more a science than an art.” Jan Tschihold
Alpine Eagle XL Chrono

The Alpine Eagle collection of sporty-chic timepieces stretches its wings, embracing a flyback chronograph in a new 44 mm diameter case for the first time. The Alpine Eagle XL Chrono clock with the integrated bracelet is inspired by the might of the eagle and the beauty of the Alps, as is the complete series.Read More →

Swatch featured image

Swatch has revolutionised the watch industry over the previous four decades. The Swatch became the fashion item of the 1980s thanks to its combination of Swiss technology, design, and low price. It is the first watch that has become a classic look, with a black plastic band and a basic watch face.Read More →

Jan Tschichold featured image

German-born, Tschichold is one of the most outstanding and influential typographers of the 20th century, He cleared away the old typography of pre-1925 and made room for a modern, structured and regulated new typography. His work is characterised by rigorous structure, asymmetrical placement of contrasting elements, and layouts based on horizontal and vertical underlying grids.Read More →